USA | EN

Beyond the report how SOC builds trust and reduces risk

Webinar

Date:  Thursday, August 27th 
Time:  11am ET 
Duration: 1 hour with Q&A 

SOC reporting is becoming more than a compliance requirement for U.S. companies. As customers, enterprise buyers, investors, partners, and procurement teams place greater emphasis on cybersecurity, data protection, operational resilience, and third-party risk management, organizations need a practical way to demonstrate that their controls are designed, implemented, and operating effectively.

Join this complimentary webinar to learn why SOC remains a valuable assurance approach for U.S. companies seeking to build trust, reduce business risk, and respond to growing customer and vendor due diligence expectations. The session will provide a practical, high-level introduction to SOC reporting, including what SOC is intended to demonstrate, when a SOC report becomes relevant, and how organizations can use SOC to strengthen customer confidence, procurement readiness, and market credibility.

The session will also explain how SOC fits into a broader Digital Trust journey, where cybersecurity assurance, control maturity, third-party risk expectations, and customer trust increasingly shape business relationships. Participants will leave with a clearer understanding of how SOC can support customer requirements, reduce friction in sales and procurement processes, and create a stronger foundation for trusted business growth.

 

Speakers

anita balasubramanian tuv sud

Author's Profile

Anita Balasubramanian

Deputy General Manager, Audit Services, TÜV SÜD South Asia

ali behbahani tuv sud

Author's Profile

Ali Behbahani

Global Portfolio Manager & Business Consultant - Cybersecurity & AI Certification at TÜV SÜD

With over two decades of leadership in mission-critical industries, Ali Behbahani combines deep expertise in IT, OT, and AI to help organizations navigate the evolving landscape of cybersecurity, AI governance, and global regulatory frameworks. He works with companies to perform business impact evaluations, risk assessments, and risk mitigation planning, while assessing how their products affect individuals, communities, and society at large.

In his current role, Ali leads TÜV SÜD’s global cybersecurity and AI certification programs, advancing the adoption of ISO/IEC 42001 as a responsive and ethical AI framework across industries from finance to healthcare. Positioned as both a strategic advisor and “North Star” for organizations worldwide, he develops AI policies and procedures that reduce costs, enhance trust, accelerate compliance, and foster innovation — bridging regulatory obligations with measurable business value.

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