Beyond the report: how SOC builds trust and reduces risk

SOC reporting is becoming more than a compliance requirement for U.S. companies. As customers, enterprise buyers, investors, partners, and procurement teams place greater emphasis on cybersecurity, data protection, operational resilience, and third-party risk management, organizations need a practical way to demonstrate that their controls are designed, implemented, and operating effectively.

Join this complimentary webinar on Thursday, August 27th at 11am ET to learn why SOC remains a valuable assurance approach for U.S. companies seeking to build trust, reduce business risk, and respond to growing customer and vendor due diligence expectations. The session will provide a practical, high-level introduction to SOC reporting, including what SOC is intended to demonstrate, when a SOC report becomes relevant, and how organizations can use SOC to strengthen customer confidence, procurement readiness, and market credibility.

The session will also explain how SOC fits into a broader Digital Trust journey, where cybersecurity assurance, control maturity, third-party risk expectations, and customer trust increasingly shape business relationships. Participants will leave with a clearer understanding of how SOC can support customer requirements, reduce friction in sales and procurement processes, and create a stronger foundation for trusted business growth.

Date:  Thursday, August 27th 
Time:  11am ET 
Duration: 1 hour with Q&A 

Presented by:

Anita Balasubramanian -  Head of SOC Service Line at TÜV SÜD  

With 18 plus years of experience in the field, Anita has a proven track record of conducting comprehensive SOC audits and ensuring adherence to industry standards. Her expertise lies in identifying and evaluating controls, assessing security risks, and providing actionable insights to improve overall security posture and regulatory compliance.

Anita is an ITIL Expert, ISACA CISM trained, ISO 27001:2013 and ISO 27001:2022 Lead Auditor, Prince2 Foundation & Practitioner certified professional. Anita has expertise in the following areas:
• SOC implementation and audit.
• Conducting risk assessments, identifying vulnerabilities, and developing risk mitigation strategies to minimize potential threats.
• Proven track record in designing and implementing comprehensive GRC programs, aligning them with industry best practices, and addressing regulatory requirements.
• FEDRAMP, State RAMP and other global compliance standards.

Mr. Krushna Murty Nalla (Krish)  - Global Product Compliance Manager for the Cybersecurity Certification Suite and ISO/IEC 42001 (AIMS) at TÜV SÜD

Krish is a seasoned Information Security and AI compliance expert with more than 18 years of global experience across cybersecurity, data privacy, and emerging AI governance frameworks. He currently serves as the Global Product Compliance Manager for the Cybersecurity Certification Suite and ISO/IEC 42001 (AIMS) at TÜV SÜD.

A certified Lead Auditor for multiple international standards, including ISO/IEC 42001, 27001, 27701, 27017, 27018, and 20000 1 Krish has delivered over 1,600 audit days and conducted more than 168 hours of formal AIMS audits, collaborating closely with AI intensive organizations.
He played a key role in implementing ISO/IEC 42006 requirements as part of TÜV SÜD’s NABCB accreditation journey. With deep expertise in AI systems, LLMs, and algorithmic transparency, Krish bridges the gap between technical AI implementation and robust governance assurance, making him a trusted voice in the evolving domain of AI compliance.

Ali Behbahani, Global Product Portfolio Manager – Cybersecurity & AI Certification

With over two decades of leadership in mission-critical industries, Ali Behbahani combines deep expertise in IT, OT, and AI to help organizations navigate the evolving landscape of cybersecurity, AI governance, and global regulatory frameworks. He works with companies to perform business impact evaluations, risk assessments, and risk mitigation planning, while assessing how their products affect individuals, communities, and society at large.

In his current role, Ali leads TÜV SÜD’s global cybersecurity and AI certification programs, advancing the adoption of ISO/IEC 42001 as a responsive and ethical AI framework across industries from finance to healthcare. Positioned as both a strategic advisor and “North Star” for organizations worldwide, he develops AI policies and procedures that reduce costs, enhance trust, accelerate compliance, and foster innovation — bridging regulatory obligations with measurable business value.