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Restoring the blue in the blue planet

Article

4 min

01 Mar 2023

Niranjan Nadkarni

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Niranjan Nadkarni

CEO, TÜV SÜD South Asia, Southeast Asia, Middle East and Africa

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What needs to be done?

Companies need to focus their investments in water conservation not just only on their own operations but across their entire supply chains. A cotton textile manufacturer – a highly water-intensive industry, for example, should not only focus on achieving net-zero water usage in its own plants but also actively use regenerative practices throughout its supply chain. By not doing so, it would miss the opportunity to move from incremental to transformational change.

Even as companies pursue net-zero objectives in their own operations – either by wastewater reuse or nature-based solutions, they also need to prioritise investments that bring about fundamental, long-term enhancements to water security across their entire supply chains. This will not just help the broader community that they operate in but could also potentially open up entirely new business opportunities. Unilever, the global consumer products giant, for example, sees a USD 2-3 billion opportunity in making its personal care products water-smart.

Photographed from space, Earth is rightly described as a Blue Planet because of the presence of water that covers a little over 70% of its area. It’s time that the industrial sector took steps to restore the ‘Blue’ in our planet.