Retail website certification

White paper

White paper

the process and benefits

The growth of retail sales via the Internet has increased consumer concerns about the security of their personal information. In addition, questions about the reliability of online purchase processes, delivery capabilities and online customer support have a direct impact on online purchasing behaviors, potentially reducing merchant revenues through online channels. This white paper discusses website certification as a tool to achieve greater transaction transparency and efficiency, thereby increasing consumer confidence, and how TÜV SÜD’s s@fer shopping certification can help online merchants achieve these benefits.

Why download the white paper?

  • Discover how s@fer shopping certification can address the promises and challenges of online transactions
  • Understand the benefits of s@fer shopping certification
  • Learn about the requirements and process of s@fer shopping certification


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