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Complimentary Webinar: Market Access to ASEAN for IT & Audio Visual (AV) Products

Webinar Details

Date: 21 May 2020
Time: 3 pm
Language: English

ASEAN is one of the fastest growing consumer markets in the world and is expected to grow at a yearly average of 5.2% from 2018 to 20221. It is projected to become the fourth largest single market in the world by 20302.

With the rapid growth of vast consumer market in ASEAN, more and more electrical products being regulated and required approval before they can be placed in the market.

1Source: “Economic Outlook for Southeast Asia, China and India 2018: Fostering Growth through Digitalisation”, OECD, 2018
2Source: "Winning hearts, minds in ASEAN", The Straits Times, 25 August 2017

About Market Access to ASEAN for IT & Audio Visual (AV) Products

Each market in ASEAN will have their own sets of regulations for consumer IT and Audio Visual products. In the absence of harmonised standards and requirements as well as differing national standards across countries, manufacturers need to be aware of the regulations for each country they want to access. In addition, the complex regulatory framework in some countries is constantly being updated and expanded.

Importance of Market Access to ASEAN for IT & Audio Visual (AV) Products

Products that are found to be non-compliant will result in a series of consequences for the manufacturers and the companies who are importing or exporting these consumer IT and Audio Visual products. Non-compliant products must be redesigned or re-engineered, resulting in delays and loss of revenue. Customs officials may impound or deny access to non-compliant products, exposing manufacturers to potential legal consequences.

Knowledge Sharing through Complimentary Webinar

Through this webinar, participants will gain insight on the regulatory requirements for IT and AV product in ASEAN. Webinar details are as below: 

Scheduled on: 

Day: Thursday 
Date: 21 May 2020

Time: 3 pm SGT
Duration: 1 Hour
Speakers: TÜV SÜD’s Experts

Language: English

Points to be covered in this webinar

  • Legal Framework in ASEAN for IT/AV product
  • Global Market Access (GMA)
  • Q&A session

Who should attend this webinar

  • Quality/Reliability Engineer
  • Purchasers
  • Importers
  • Manufacturers
  • Traders 

Business benefits of Market Access to ASEAN for IT & Audio Visual (AV) Products

  • Tailored solutions - Based on research of regulatory requirements, certification stipulations and schemes for target markets and product.
  • Interface with regulators - Interface with governmental organisations and certification bodies on behalf of clients lacking local representation.
  • Testing - Product testing for a single or family of products in accordance with required test standards.
  • Global knowledge bank - Regulation database for different products and countries, including national requirements, policies and technical regulations.

Our recommendations

We strongly recommend that you undertake this Market Access to ASEAN for IT & Audio Visual (AV) Products webinar. A comprehensive session with TÜV SÜD will help answer the questions and challenges you have regard the regulations and procedure required to import your consumer IT Audio Visual products into the ASEAN market. 

To know more about our services regarding GMA, please click here or email us on [email protected].


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